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Why ‘Supergirl’ Crashed at the Box Office

**New DC Film ‘Supergirl’ Stumbles with $38 Million Box Office Opening**

DC’s efforts to create a female-led cinematic universe just hit a speed bump, with their new film ‘Supergirl’ opening to a disappointing $38 million over the weekend.

This is a far cry from the $90 million ‘Wonder Woman’ opened with in 2017, and it seems like a major setback for the DC Universe’s plans to expand its female-led offerings.

So, what went wrong? According to reports, the film’s marketing strategy and pacing problems made it difficult for audiences to connect with the story.

The film follows the story of Kara Zor-El, Superman’s cousin, as she navigates her newfound powers and her place in the world. However, many critics felt that the film’s pacing was uneven, with some scenes feeling rushed and others slow.

**What This Means for DC’s Expansion**

This underwhelming opening has raised questions about the future of the DC Universe and its ability to launch new franchises. With a string of disappointing films, including ‘Justice League’ and ‘Aquaman’, DC’s struggles have been well-documented.

However, this is not necessarily a death knell for the franchise. The success of ‘Wonder Woman’ and the popularity of Gal Gadot show that there is still a market for female-led DC films.

**Can DC Recover from This Setback?**

For DC to recover, they’ll need to take a step back and reassess their strategy. This might involve revisiting their marketing approach and working to make their films more appealing to a wider audience.

Ultimately, the success of ‘Supergirl’ will depend on how well it performs in the weeks and months to come. If the film can build momentum through positive word-of-mouth, it might still be able to find its footing and become a success.

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