A meat snack revolution is underway, thanks to a bold new partnership between Vermont Smoke & Cure and the legendary Kraft Heinz brands A.1. and Lea & Perrins. The collaboration marks the introduction of two mouth-watering meat sticks that bring the rich flavors of the steakhouse to the growing meat snack category.
A.1. and Lea & Perrins Meat Sticks: A Steakhouse in Your Hand
The new meat sticks are a result of the first-ever collaboration between Vermont Smoke & Cure and the iconic Kraft Heinz brands. These meat sticks combine the savory, umami flavors of A.1. and Lea & Perrins with the high-quality, all-natural ingredients of Vermont Smoke & Cure. The result is a unique and tantalizing taste experience that’s unlike anything else in the meat snack market.
The A.1. meat stick is a classic take on the traditional steakhouse flavor, with the signature savory and slightly sweet taste of the iconic sauce. The Lea & Perrins meat stick, on the other hand, offers a more nuanced flavor profile, with the rich, umami taste of the Worcestershire sauce complemented by notes of tangy vinegar.
A New Era for Meat Snacks
The introduction of these two new meat sticks marks a significant shift in the meat snack category, where consumers are increasingly looking for more premium and flavorful options. With their all-natural ingredients and bold flavors, these meat sticks are poised to disrupt the market and offer a new level of sophistication to snackers everywhere.
What this means: Get ready for a meat snack revolution, where the lines between traditional steakhouse flavors and innovative snacks are blurred. These new meat sticks are a must-try for anyone looking to level up their snack game.



