Technology

Minimize Digital India’s risk exposure: the country must use its market as leverage in a new global order

India’s massive market base, once seen as a prized asset, has become a liability in the shifting global landscape.

The Flip Side of a Vast User Base

A new mercantilist order, characterized by protectionism and strict control over technology, has turned the tables on India’s status as a tech trailblazer. Being a vast user base for new technology, which would have been an asset in a more open world, is now a double-edged sword. **India’s market of over 1.3 billion users** is no longer a valuable partner, but rather a liability that can be exploited by countries with restrictive policies.

Three Reasons Why India Must Act

This shift in dynamics matters for three key reasons:

* **Investment**: A credible, India-anchored framework is essential to attract foreign investment, which is crucial for driving growth and innovation in the country.
* **Technological Sovereignty**: By building its own framework, India is asserting control over its digital future, free from the influence of external powers.
* **Global Influence**: As India establishes its own technological standards, it gains more bargaining power in international relations, enabling it to shape the global tech narrative.

A New Order Requires a New Approach

In response to this changing landscape, India must find innovative ways to leverage its market power while pushing for self-sufficiency. This involves creating a regulatory framework that balances the needs of the industry with the country’s interests. It also requires investing in research and development to strengthen India’s tech capabilities, making it less reliant on external sources.

What this means:

India must adapt its technology policies to navigate the new mercantilist order, using its market power to drive innovation and assert its influence on the global stage.

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