Technology

Dresner Advisory Publishes 17th Edition Flagship Business Intelligence Market Study

A whopping 85% of organizations surveyed by Dresner Advisory plan to integrate AI into their business intelligence (BI) and analytics strategies in the next two years.

Key Findings from the 17th Edition Flagship Study

The survey, published in Dresner Advisory’s 2026 Business Intelligence Market Study, gathered insights from over 1,100 IT professionals, business managers, and data scientists from across the globe.

The study revealed that the majority of respondents see AI as a key driver in their BI/analytics deployment plans. This is a significant shift from previous years when the focus was primarily on traditional data visualization and reporting tools.

What this means for businesses

The integration of AI in BI/analytics is expected to lead to improved data-driven decision-making, enhanced customer experiences, and increased efficiency in operations.

Organizations that fail to adapt to this trend risk falling behind their competitors who are likely to be leveraging AI-driven insights to stay ahead.

Implications for CIOs and IT Leaders

As AI becomes increasingly integral to BI/analytics, CIOs and IT leaders will need to reassess their technology stack and ensure it can support AI-powered analytics.

This might involve investing in new hardware, software, and personnel with expertise in AI and data science.

Dresner Advisory’s study highlights the importance of staying agile and adaptable in the face of rapidly changing market trends.

The next 12-18 months will be crucial for businesses that want to remain competitive in the market.

One thing is certain: the future of business intelligence is AI-driven, and only those who prioritize this trend will thrive in the long run.

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