A beauty brand’s viral product has just landed at one of the world’s leading beauty retailers, and it’s happening with alarming speed: Ogee’s Skin Solve face stick now sells every 38 seconds.
Launched in 2022, Ogee’s multi-use skincare sticks have been making waves in the industry for their versatility and convenience. The Skin Solve product, in particular, allows users to achieve a range of looks with just a single swipe – think bronzing, highlighting, blushing, and sculpting.
Ogee’s Rise to Prominence
Founded by Emily Schuman and Shira Suham, Ogee quickly gained momentum with its unique take on beauty products. The brand’s use of clean ingredients and user-friendly packaging resonated with consumers looking for more sustainable and time-efficient beauty solutions.
The Skin Solve face stick is at the forefront of Ogee’s success, with fans of the product raving about its ability to create a range of natural-looking effects without the need for multiple products. The product’s popularity has been further amplified by its affordability and ease of use, making it a staple in many beauty enthusiasts’ routines.
The Sephora Partnership
Ogee’s partnership with Sephora marks a significant milestone for the brand, giving it much-needed exposure to a vast online audience. Sephora’s extensive reach and reputation for showcasing innovative beauty products will undoubtedly help Ogee’s Skin Solve face stick reach an even wider market.
What this means for consumers is increased accessibility: the Skin Solve product will now be available to anyone with an online Sephora account, rather than just those who have visited specific Ogee pop-up shops or browsed the brand’s website.
A Beauty Industry Shift
Ogee’s success story highlights a significant shift in the beauty industry, where products that prioritize convenience, sustainability, and user experience are gaining traction. The rise of clean beauty brands and multi-use products is set to continue, with many consumers actively seeking out products that align with their values and lifestyle.
With the Skin Solve face stick selling every 38 seconds and now available at Sephora, it’s clear that Ogee is at the forefront of this shift – and the beauty industry is taking notice.
