Business internet satisfaction gets a much-needed boost, but can’t keep up with crushing demand.
JD Power’s latest study reveals that enterprise internet satisfaction has risen by 2 points to 709 on their 1,000-point scale, a modest but welcome improvement for businesses.
**Faster speeds, fewer headaches**
The report highlights improved satisfaction with connection speeds and reliability, with more companies enjoying smooth online interactions. 85% of businesses reported being satisfied with their current internet service providers, up from 83% in 2025. This trend suggests that investments in infrastructure and customer service are paying off, making it easier for businesses to stay connected and productive.
However, beneath the surface, a more alarming trend is emerging. Despite rising satisfaction, the demand for internet bandwidth continues to surge, putting pressure on existing infrastructure. As more companies upgrade to cloud-based services and remote work becomes the norm, the strain on networks is becoming increasingly unsustainable. This perfect storm of growth and demand has resulted in **nearly 70% of businesses** reporting internet outages or slowdowns, causing significant disruptions and lost productivity.
**What this means**
Businesses need to be proactive about ensuring their internet infrastructure can keep pace with growing demands. This might involve upgrading to faster networks, investing in redundancy and backup systems, or exploring new technologies like edge computing. By taking a proactive approach to managing their internet needs, companies can minimize downtime and stay competitive in an increasingly digital economy.
